By Emma Young
Audiobook sales are booming, almost doubling in the UK over the past five years. Some are now sophisticated, being voiced by multiple actors and featuring extensive sound effects. But even single-narrator audiobooks are, it’s been argued, more cognitively and emotionally engaging than print – in part because a listener can’t slow down, as they can with a print book.
As a writer whose latest psychology-themed novel She, Myself and I is now being produced as an audiobook, I can’t help wondering about the benefits, and the costs. Personally, I like to be able to control my pace through a print book, to re-read sentences or paragraphs that I particularly enjoy or that I don’t quite process properly on a first read.
However, as Daniel Richardson at UCL, and fellow researchers, point out in a new study, available as a pre-print on the bioRxiv service, “Our oldest narratives date back many thousands of years and pre-date the advent of writing… For the majority of human history, stories were synonymous with oral tradition; audiences listened to a story-teller imparting a tale.” Humans did not evolve to read, so perhaps there’s something primordially special about listening to a story. But, as the researchers go on to write, “in the modern era, video has emerged as a major narrative tool as well.”
So which is more engaging – video or audio? That’s the focus of the new paper. And I’m intrigued. I’ve also sold TV rights to the novel, and TV, of course, is the medium of mass-appeal. If my book is ultimately turned into a TV series, might viewers become more involved in the story than my audiobook listeners?
Continue reading “Audiobooks pack a more powerful emotional punch than film”
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